Create and nurture leads
Run multichannel campaigns
Use email marketing, web landing pages, events, SMS integration, phone calls, and custom channels to attract the right prospects.
Personalize buyer experiences
Use configurable templates, reusable content blocks, design tools, and Microsoft Stream videos to prepare content and set up customer journeys based upon their engagement.
Nurture leads from LinkedIn
Use Dynamics 365 Connector for LinkedIn Lead Gen Forms to target matched audiences, nurture leads, and create a buyer’s journey based on LinkedIn content and interactions.
Simplify event management
Organize in-person and digital events with an events portal to manage registrations, sessions, speakers, and improved venue logistics with QR codes and wait lists. Use integration with ON24 or other webinar providers for digital events.
Personalize website visits
Customize landing pages for prospects based on their attributes and past behavior. Generate more leads with tailored emails that personalize the customer experience.